Now we must turn our attention to females, and how they choose their mates. It may seem rather sexist to assume that it is the females that would choose their mates, rather than the other way round. Actually, there are good theoretical reasons for expecting it to be this way round (see my book The Selfish Gene), and as a matter of fact it normally is in practice. Certainly modern long-tailed widow bird males attract harems of half a dozen or so females. This means that there is a surplus of males in the population who do not reproduce. This, in turn, means that females have no difficulty in finding mates, and are in a position to be choosy. A male has a great deal to gain by being attractive to females. A female has little to gain be being attractive to males, since she is bound to be in demand anyway.